The internet has created a new economy, which by its explosive growth and sheer size already changed our perception of traditional way of doing business. Companies like Amazon and Ebay have successfully created domination in areas, where just a few years ago traditional brick-and-mortar companies were kings. In fact, studies show small and mid-size companies will be the main growth force of e-commerce in coming years. Just like a brick & motar shop, internet storefronts need customers to be successful, with proper marketing your Internet storefront can have more buyers than you ever can get in a brick and mortar shop.
Once you have clients you can continue making sales, even while your staff is asleep! The biggest advantages of online shops are that they are open 24 hours a day year round. Thanks to Internet off time, when your shop is generally closed, sales in some cases can be more than your regular business hours!